Upcoming Events
- Biobased Product Marketing - Developing a Go-To Market Approach
June 06, 2012 (9:30 am - 3:30 pm) - Essentials of Small Business Computing Office Productivity
June 12, 2012 (8:00 am - 9:30 am) - Agribusiness Forum Breakfast June 2012
July 22, 2012 (7:30 am - 9:00 am)
Featured Events
Biobased Product Marketing
Developing a Go-To-Market Approach
Wednesday, June 6, 2012 9 a.m. - 4 p.m.
About the ProgramThe Biobased Product Marketing Workshop will provide an overview to develop a marketing plan that supports efforts in marketing/selling biobased products to federal, state and local governments.
Program Objectives
• Identify and review market opportunities to grow your business with biobased products
• Review the Biopreferred registration process
• Evaluate internal strengths, weaknesses and external opportunities and threats
• Review the buying process common to local and state governments and institutions
• Review the steps to construct an actionable marketing plan
Intended Outcomes
• To understand market segments within local and state government entities
• To know the potential barriers, and needed resources for market possibilities
• To understand the value elements that influence purchase decisions
• Determine appropriate strategies and tactics to reach target markets with biobased products
Where:
JumpStart
6701 Carnegie Ave., Ste. 100
Cleveland, Ohio 44103
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Date: Thursday, February 16, 2012 At 08:00 AM
Duration: 3 Hours
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 Management Leadership Series Applying the Triple Bottom Line to your Future Andrew Savitze February 16, 2012 8:00 a.m. – 11:00 a.m.
Join us via video-teleconference as TechSolve partners with MTSBDC, Braintree and North Central State College for the next new session of the FREE Management Leadership Series season with Andrew Savitz, a creative business leader, advisor and author. TechSolve's Management Leadership Series features industry experts who address the common issues facing today's manufacturers. February's speaker, Andrew Savitz, is the author of The Triple Bottom Line: How the Best Run Companies are Achieving Economic, Social and Environmental Success - and How You Can Too. This groundbreaking book charts the rise of sustainability within the business world and shows how and why financial success increasingly goes hand in hand with social and environmental achievement. Mr. Savitz will provide insight into both the real problems companies face and innovative solutions that can come from sustainability. Register now to hear Mr. Savitz present practical advice to executives, managers, and companies on how to develop a blueprint for a sustainable, profitable future in today's era of environmental and social pressures.
Management Leadership Series Register: Online at www.techsolve.org/events Cost: Free but please pre-register. The Small Business Development Center of Ohio (SBDC) program is funded in part through a cooperative agreement with the U.S. Small Business Administration. The SBDC program is also funded in part by the Ohio Department of Development. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.
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