Businesses can use many portals for crowdfunding, and yet relatively few CPGs and even retailers leverage this resource. A great article by Linda Martz shows how Braintree CEO Bob Cohen shared advice for using these platforms at a recent workshop. I think there is untapped opportunity, especially for smaller brands to get enough exposure to play with the big brands. What do you think?Read more:

Source: Want to play with the Big CPG and Retailers? Tips from Bob Cohen to get started with crowdfunding in 2015… URL: